INTERNET MARKETING 101 – PART 1

Working from home and time management sometimes doesn’t mix.

When you work from home, you can experience one distraction after another. Some are avoidable and some not. We’re going to focus today on how to manage the time we DO have.

The first thing you have to remember when you have a home-based business, is that there will be no one around to tell you what to do, when to do, and quite often no one even tells you how to do it. And no one is going to tell you how to organize your time.

So how do you keep it all pulled together? Organize… organize… organize.

Everything happens “on purpose” when you work for yourself. But if you take it seriously, choosing to work from home can become the best decision you’ve ever made.

So, here are the five most important tips that I’ve found extremely helpful.

1. Minimize Your Distractions. Things like email, instant messaging with friends (non-work related) and desk clutter can cause you to have an unproductive day. I find it very helpful to “shut it down” while I’m trying to focus on my work. Distractions can kill your home-work time more than anything else. Turn it all off… (including the TV) and treat it like you would any other 8 to 5 J.O.B.

2. Plan in advance. Don’t leave your day to whatever you can come up with. Lay it all out in advance… ON PAPER… so you’ll know exactly what you need to accomplish for the day.

3. Set your priorities. Do you know exactly what you need to do to make sure that your business is successful? Write these things out in the order of importance, and then set your priorities for the day accordingly.

4. Take a Break. I know that this one might seem a little unproductive, but just like any other job; you need to give your mind a rest for a few minutes. No… not an hour or two but walk away and give your mind time to revitalize. Take a real lunch hour; just don’t forget to go back to work!

5. Stay Focused. If your family is home while you’re working, let them know when your work hours are, and that they can’t just barge in and take your time. I know that many of us choose to work at home so that we can be there, especially for the kids. But make sure that they understand that while you’re working, you should only be disturbed if it’s urgent. I’ve found it helpful to set some time during the day for them. They’ll know that between 12:00 and 1:30, it’s our time. I won’t let work interfere with their time, and they agree not to interfere with work time. It’s a very nice exchange.

Running a home-based business is very freeing, but if you’re not making the money you need, it can be frustrating. To avoid falling into that scenario… the one of not making money, remember that when you “work from home” it’s exactly that. It’s a workday. Then, you’ll enjoy it, you’ll be productive, and EVERYBODY WINS!

ATTACHMENTS

WEEKLY PLAN SHEET

DAILY ORGANIZATIONAL WORKSHEET

INTERNET MARKETING 101- PART 3

One of the easiest ways to immediately increase the professionalism of your business is to link it to your own domain name. It doesn’t matter if you believe you have the best business in the world… what matters is how it appears to others… to those who will spend their money with you. Are you positioning yourself as a true leader in whatever industry you’re working? If not, it’s time to start right now.

These days it’s all about branding yourself and standing out from the crowd. So, if your domain name says nothing about you or your company, you’re missing a big piece of the puzzle.

So don’t take this part lightly. Take some time to think about what name you will give out when people ask to be directed to your website.

So what are some of the things you’ll need to strongly think about when choosing your domain name.

1. Is it easy to pronounce?

2. Is it easy to remember?

3. Is it easy to spell?

These three points are not options. If the name you’re considering doesn’t fit these three points, look for another one.

OTHER POINTS TO CONSIDER

1. Try not to use things that would be confusing or take too much time to explain. Examples

- Does “to” mean too, two, or 2
- Does “4u” really mean “for you”

Just try to keep it basic enough so that you don’t inadvertently send your prospects to someone else’s site.

2. Consider also purchasing the .net; .info; .biz; and even dashes and plurals. Why? You don’t want to have someone else build their business for the hard work that you do to build your name.

3. Use really good “keywords” in your domain name. Keywords are words that people will put in the search boxes to find you.

4. IMPORTANT! ALWAYS GET YOUR OWN NAME!!! This is the very best way to brand yourself online.

What happens when a name that you like is not available? Let’s just use the famous John Doe as an example. His name is popular and probably not available for purchase. He could use these options:

johndoepartners.com
johndoecompany.com
whoisjohndoe.com
johndoeonline.com
johndoemarketing.com

Another option is to use every variation with dashes:

johndoeinc.com
john-doe.com
johndoe-inc.com

You can purchase your domain name from any company that sells them. If you’re not sure where to go, just use “GoDaddy”. Most people are familiar or already have accounts here. They will also help you if you need help with linking, redirecting, etc. To visit GoDaddy’s site, simply click the link below.

CLICK HERE TO PURCHASE A GO DADDY DOMAIN

WHAT IS IT AND HOW DOES IT WORK?

While this can be very intricate, I am going to keep it very simple so that the newest person to network marketing can understand. Your main goal: Get as man people as possible to watch a My Video Talk presentation. That’s the best and simplest way to grow this business. People will actually get to experience the product during the presentation.

There’s no better way to explain it than for them to see it first-hand, and YOU don’t even have to be the one presenting. How awesome is that! So, let’s take a look at the diagram above, to explain how this super simple funnel works.

PHASE 1: TOP

This is the largest part of your funnel. It’s blue, which to me, represents all of the abundance of the oceans in the world. They never run dry. This is where you want to have as many people as possible getting their eyes on the MVT presentation. While most companies will have lots of other steps… like home parties, hotel meetings, lead capture pages and the like (we do those to, by the way… and they do work)… but for now, we’re going to keep it so that there won’t be ANYONE who can’t follow our easy marketing system. We’ll get into some other things later. For now, all you want is people watching the presentation every day. And you just repeat that process over, and over, and over again.

PHASE 2: MIDDLE

Notice how the funnel has gotten smaller in the middle. This is because out of the hundreds of people that you get to watch the presentation, only a handful will want more information. And that’s okay… it’s normal. You’ve heard the saying… “some will, some won’t… so what… NEXT! Well, the same thing applies here. In the second phase the lookie loo’s, tire kickers, and ‘curiosity seekers’ will weed themselves out. You dont’ have to do it… they’ll do it themselves. I like the fact that this one’s red. It means you have “red hot” prospects to follow up with… not just ‘empty leads’ who don’t want to talk to you. You’ll help them get their questions answered and give them the extra little nudge they may need to make a decision to join your business.

PHASE 3: BOTTOM

Notice that your funnel has gotten significantly smaller. That’s because these are the “chosen few” who have said yes, and have decided to join you in your business. Green stand for MONEY! This funnel is the same process that you would go through for any business that exists. You put the information in front of masses of people, those who say “no” will go away, the “maybe’s” will stick around for more information, and from that group, you find the one’s who say “YES”. This is just a very, basic explanation of how it works, but once you understand this, you’ll know exactly what it will take for you to keep your business growing and moving forward. If you ever quit working, the funnel will be empty… and that, my friend, is something that you never want to see.

VERY IMPORTANT MESSAGE: While you’re setting up your marketing funnel, DO NOT STOP sharing the business with people that you already know. You can still build your business while you’re learning how to use the internet. DON’T IGNORE THIS, OR YOU’LL BE OFF TO A VERY SLOW START!

That being said, we can now move forward. Go through each step coming up to get your marketing funnel in place, but don’t jump ahead. Each step is important and they’re in this order for a reason.